East meets east dating

Set up like any standard chat, this is where you can easily exchange messages with your admirers. Since women get free membership to EastMeetEast, we immediately have access to the full features of EME, including the ability to read full messages.

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This is a big fat NO, especially for women. Same concept! Check out the people who have smiled at you, take a look at their profiles, and if someone piques your interest, give a smile back. It could be the beginning of a beautiful relationship! If you want to edit your profile and change your photo, you can do it all from here. Being able to change or add photos from the app is particularly convenient because what do you usually use to take photos?

Your phone, duh. Rather than wait for your MacBook to sync your photos, save the time by simply uploading them straight from your phone. Instead of receiving email alerts when someone smiles at you or sends a message, you can set up app notification alerts.

Go check them out when you have a moment and see if you want to smile back at anyone. One of the most appealing things about EME aside from it being a site devoted to connecting Asian singles is the advanced search function. Oooh, and I want someone who drinks socially because drinking alone is never fun , but definitely not a smoker.

Up pop up my results, and I can look through the guys who fit my description. Of course, there are plenty of other places where you might find it useful to have this app on your iPhone. Surf for prospective dates on a lazy Sunday morning while you wait for your DIY avocado face mask to set. During your lunch break. Honestly, I really enjoy having the EastMeetEast app on my phone.

In general, the app seems to attract a lot of young professionals. An attractive East Asian woman in a bikini poses in front of a palm tree: Yes prease! When I showed that last image to an informal range of non-Asian-American friends, many of them mirrored my shock and bemusement. When I showed my Asian-American pals, a brief pause of incredulousness was sometimes followed by a kind of ebullient recognition of the absurdity. In other words: I asked EastMeetEast's CEO Mariko Tokioka about the "That's not Racist" billboard and she and Kenji Yamazaki, her cofounder, explained that it was meant to be a response to their online critics, whom they described as non-Asians who call the app racist, for catering exclusively to Asians.

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Yamazaki added that the feedback was especially aggressive when Asian women were featured in their advertisements. How the hell are your critics supposed to find your rebuttal when it exists solely offline, in a single location, amid the gridlock of L.

EastMeetEast Review

My bafflement only increased: I asked if the boundary-pushing memes were also part of this vision for reaching a greater community, and Yamazaki, who handles marketing, explained that their strategy was just to make a splash in order to reach Asian-Americans, even if they risked appearing offensive. But maybe there's something to it—the app is the highest trafficked dating resource for Asian-Americans in North America, and, since it launched in December , they've matched more than seventy-thousand singles.

In April, they closed four million dollars in Series A funding. Tokioka, a serial entrepreneur in her late thirties, started the company after she found that major dating sites like E-Harmony and Match were limited when it came to Asian candidates. She said it was difficult to find anyone at all who had the qualities she was looking for: The dating sites kept suggesting Sri Lankan or Indian singles.

But [the dating apps] all see 'Asian' as one category.

Member Structure

If you're Asian, here's another Asian, right? But okay, so JDate talks about all different types of categories of Jewish people, you know religion and culture. Then there's Shaadi for Indians, they have like, different classes for Indians. So why isn't there one for Asians? On dating sites, Asian men can have it particularly sad.

A frequently cited OKCupid study, from , reported that Asian men were one of the least messaged demographics on their app.

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Conversely, Asian women are the one of the most messaged demographics. EastMeetEast is making a wager that correcting that particular race-based inequality will help Asian-American culture, at large. If you don't feel desirable, it really affects your confidence," Yamazaki said. But on EastMeetEast, Asian men are able to feel as though " 'I can be the main character in this movie. He paused and continued, smiling slyly: Over the years, a dating landscape with its own peculiarities and logic began to emerge within the walls of the EastMeetsEast app.

There were patterns in the data scraped from the more than half a million users filling out the app's questionnaire, flirting with each other, and revising their details and photographs. For example, women on the app were more particular than their masculine counterparts when it came to level of education and type of employment.



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Cities with small populations of Asian-Americans, such as Denver, had much higher match-rates than big cities with many Asian-Americans, such as New York and L. Asian-American users love to chat about food: Data culled from the most unique metric offered by the app, in their questionnaire, was particularly revealing. Alongside dropdown menus for "Ethnicity," "Occupation," and "Marital Status," EastMeetEast encourages users to fill in their "Age Arrived" in the United States, and allows its members to filter potential matches based on how long they have been in the country.